Aqarcal
Wooden carders
Traditional brushes used to detangle and aerate raw sheep wool.
Welcome to BerberRugsCooperative in Tinghir
Welcome to our Berber rug house.
Step into the world of BerberRugs: a local cooperative where rugs are selected, explained, and presented with the same care as in our Tinghir showroom.
Authentic pieces
Rugs chosen for their material, density, and presence.
In-store guidance
Size, texture, color: every choice is guided with care.
Living craft
A direct connection to local gestures, tools, and craftswomen.
Our story
Authenticity at the heart of Tinghir.
Located at the entrance to the famous Todgha Gorges, our shop is a local address known for hospitality, seriousness, and a curated selection of handmade Berber rugs.
We do not only present finished pieces: we also show the materials, tools, and steps that bring each rug to life.
Professionalism
Careful selection, advice, and follow-up for every request.
Hospitality
The same warm welcome in Tinghir and online.
Weaving
Handmade pieces, from thread to finishing.
The cooperative
Our showroom looks like this
A few views of our place: hanging rugs, reserved colors, and pieces ready to be unfolded and explained.
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Use the arrows or scroll horizontally to discover every angle of the showroom.
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Inside our workshop
The loom stretches the threads, the wool adds relief, and the pattern appears row after row.
The artisanal process
Every rug begins with a gesture.
In our workshop, the loom remains at the center of creation. Warp threads are stretched with precision, wool is prepared close at hand, and colors slowly take their place to form a living piece.
1
Preparing the loom
The vertical threads are aligned and stretched to give the rug its structure.
2
Choosing wool and colors
The material is carded, spun, and matched with the shades that will compose the motif.
3
Weaving row after row
The design is built by hand, with steady gestures and careful finishing.
Ancestral know-how
The tools that shape the wool.
Before the finished rug, there are precise gestures and simple tools: carding, spinning, stretching, knotting. This step makes the craft visible and gives meaning to every piece.
Izdi
Wool spindle
Hand-turned, it transforms carded wool into a strong, regular thread.
Azetta
Traditional loom
The vertical wooden frame where threads cross to bring Berber patterns to life.